使用條款及細則

Below is an English Terms & Conditions template tailored for a Hong Kong-based self-run content website called “Tagline HK.” It aims to provide strong operator protection while aligning with Hong Kong law. This is general information, not legal advice. Please have a Hong Kong-qualified lawyer review and customize it to your actual operations, data practices, payment flows, and features before use.

— Version: v1.0 (add Effective Date and Last Updated Date)

TagLine HK — Terms and Conditions

  1. Introduction and Acceptance
  • Welcome to Tagline HK (“the Site”, “we”, “our”, “us”), operated by [Company/Individual Name] in the Hong Kong Special Administrative Region (“HKSAR”).
  • By accessing or using the Site, you agree to be bound by these Terms and Conditions (“Terms”), as amended from time to time. If you do not agree, please stop using the Site.
  • You represent and warrant that you are at least 18 years old or have the consent of a legal guardian.
  1. Definitions
  • “Content”: Text, images, videos, audio, graphics, layouts, code, databases, interfaces, trademarks, service marks, trade names, slogans, documents, and other materials.
  • “User Content”: Any content uploaded, submitted, posted, transmitted, or otherwise made available by users on or via the Site.
  • “Paid Services/Paid Content”: Services or content offered by the Site that require subscription, one-off payment, or other fees.
  1. Changes and Notices
  • We may modify these Terms, policies, and/or features at any time. Changes will be posted on the Site and take effect on posting or on the specified effective date. Continued use constitutes acceptance.
  • We may provide notices via on-site announcements, email, in-app notices, or other reasonable means.
  1. Account Registration and Security
  • You may need an account to access certain features. You must provide accurate, complete, and current information and keep your credentials (e.g., passwords, 2FA) confidential.
  • You are responsible for all activities under your account. Notify us immediately of any unauthorized use or security breach.
  • We may suspend or terminate accounts for cause (e.g., Terms violations, legal requirements, risk control) without liability to you or third parties.
  1. Acceptable Use and Prohibited Conduct
    You agree not to:
  • Violate any applicable law (including HKSAR consumer protection and IP laws).
  • Scrape, crawl, or harvest the Site at scale; interfere with, disrupt, or attempt unauthorized access to systems or data.
  • Upload or transmit unlawful, defamatory, obscene, hateful, infringing, fraudulent, malware, spam, or privacy-invasive content.
  • Misuse others’ personal data or impersonate any person or entity.
  • Circumvent paywalls, DRM, access controls, or rate limits.
  • Engage in activities that damage, disable, overburden, or impair the Site or servers.
  1. Intellectual Property
  • The Site and its original content, features, and functionality (including text, images, layouts, designs, logos, trademarks, service marks, and software code) are owned by Tagline HK or its licensors and protected by Hong Kong and international IP laws, including but not limited to the Copyright Ordinance (Cap. 528) and Trade Marks Ordinance (Cap. 559).
  • You may not copy, adapt, distribute, publicly perform, publish, sell, rent, reverse engineer, decompile, disassemble, or otherwise exploit any part of the Site without our prior written consent.
  • Nothing in these Terms grants any license or transfer of patent, copyright, trademark, or trade dress rights, whether express or implied.
  1. User Content and License
  • You retain rights to your User Content. You grant us a worldwide, non-exclusive, royalty-free, sublicensable, and transferable license to reproduce, adapt, transmit, publicly perform, display, and distribute your User Content for operating, providing, promoting, and improving the Site, including re-publication and marketing, for the maximum duration permitted by law unless otherwise restricted by law or agreed in writing.
  • You represent and warrant that you own or have obtained necessary rights to submit User Content; that it does not infringe any third-party rights or laws; and that it contains no malware or harmful code.
  • We reserve the right (but not the obligation) to review, remove, block, or restrict access to any User Content, including to comply with law or enforce these Terms.
  1. Fees, Subscriptions, and Refunds (if applicable)
  • Prices, plans, and features may change. The price at checkout applies. We may change or discontinue Paid Services.
  • Except where required by law, all fees are non-refundable and non-transferable. If specific services provide separate refund terms, those terms prevail.
  • You authorize us or our payment processors to charge fees and taxes to your designated payment method. You must keep payment details valid and chargeable.
  • For auto-renewing subscriptions, you can cancel before renewal pursuant to the instructions provided. Once a billing period is charged, pro-rata refunds are generally not provided unless required by law or we agree otherwise.
  1. Third-Party Links, Content, and Services
  • The Site may link to or integrate third-party sites or services. We do not control and are not responsible for such third parties’ content, privacy practices, or conduct. Review their terms and policies independently.
  • Your dealings with third parties are solely between you and the third party.
  1. Disclaimers
  • The Site and Content are provided “as is” and “as available” without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, non-infringement, accuracy, or uninterrupted availability.
  • We do not warrant that the Site will be error-free or secure, that defects will be corrected, or that servers are free of viruses or harmful components.
  • Any opinions, advice, or information are for general informational purposes only and do not constitute professional advice (including legal, financial, medical, or investment advice). Seek professional advisors for your specific circumstances.
  1. Limitation of Liability
  • To the maximum extent permitted by applicable law, Tagline HK and its directors, employees, agents, contractors, suppliers, and licensors shall not be liable for any direct, indirect, incidental, special, punitive, or consequential damages arising from or related to your use of, or inability to use, the Site, even if advised of the possibility of such damages.
  • In any event, our total aggregate liability to you for all claims arising out of or related to the Site or these Terms (whether in contract, tort, or otherwise) is limited to the total fees you paid to us for the Site in the twelve (12) months preceding the event giving rise to liability, or HK$100 if you paid no fees. The foregoing does not apply to liability that cannot be excluded or limited under applicable law.
  1. Indemnity
  • You agree to indemnify, defend, and hold harmless Tagline HK and its affiliates, directors, employees, agents, and contractors from and against any claims, losses, liabilities, and expenses (including reasonable legal fees) arising out of or related to: your breach of these Terms or law; infringement of third-party rights; your User Content; or misuse of the Site.
  1. Privacy and Personal Data
  • We process personal data in accordance with the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong and our Privacy Policy. By using the Site, you consent to our collection, use, storage, and transfer of your personal data as described therein.
  • If we use cookies, pixels, or similar technologies, we will do so in accordance with our Cookie Policy.
  1. Compliance and Export Controls
  • You warrant that you will not use the Site or any Content in violation of applicable sanctions, export control, or anti-money laundering laws, including UN sanctions, Hong Kong sanctions applicable to you, and any other jurisdiction binding on you.
  1. Termination
  • You may stop using the Site or delete your account (where available) at any time. We may suspend or terminate the Site or your account, with or without cause, at any time, and may remove or disable access to any content.
  • Termination does not affect rights and obligations accrued prior to termination. Provisions that by their nature should survive (including IP, disclaimers, limitations of liability, indemnity, governing law, and dispute resolution) will continue in effect.
  1. Governing Law and Dispute Resolution
  • These Terms are governed by and construed in accordance with the laws of the HKSAR, without regard to conflict of laws principles.
  • You agree to first notify us in writing of any dispute and engage in good-faith negotiations for 30 days.
  • If unresolved, the dispute shall be referred to arbitration at the Hong Kong International Arbitration Centre (HKIAC) under the HKIAC Administered Arbitration Rules then in force. The seat of arbitration is Hong Kong, and the language shall be Chinese or English. The award is final and binding.
  • Notwithstanding the foregoing, we may seek injunctive or equitable relief in a court of competent jurisdiction for actual or threatened violations of our intellectual property rights.
  1. Assignment
  • You may not assign, transfer, or subcontract these Terms or any rights or obligations hereunder without our prior written consent. We may assign these Terms or our rights/obligations to an affiliate or successor in interest (e.g., merger, acquisition, asset transfer).
  1. Entire Agreement and Severability
  • These Terms, together with our Privacy Policy, Cookie Policy, and any service-specific terms, constitute the entire agreement between you and us regarding the Site and supersede all prior or contemporaneous agreements.
  • If any provision is held invalid or unenforceable, that provision shall be severed or limited to the minimum extent necessary, and the remainder shall remain in full force and effect.
  1. No Waiver
  • Our failure or delay in exercising any right under these Terms does not constitute a waiver of that right. A waiver of any breach is not a waiver of any other or subsequent breach.
  1. Contact Us
  • For any questions about these Terms, please contact:
    Email: [Your Contact Email]
    Postal Address: [Your Mailing Address]
    Company Registration (if applicable): [Company Name and CR Number]

Additional Clauses (include as relevant to your features)

A) Editorial Policy and Submissions

  • We may edit headlines, formatting, tone, and style for readability and layout.
  • Sponsored content or advertisements will be labeled as “Sponsored” or “Advertisement.” We do not guarantee the accuracy of third-party statements.

B) Community Guidelines and Comments

  • Prohibit hate speech, harassment, incitement to violence, doxxing, and misinformation.
  • Violations may result in content removal and account restriction or termination.

C) Advertising and Affiliate Disclosure

  • We may participate in affiliate programs; links may result in commissions. Such links may influence placement or ranking but not our commitment to accuracy or integrity.

D) Downloads and Offline Use

  • Unless expressly permitted, you may not download, bulk save, or distribute content offline. Authorized downloads are for personal, non-commercial use and must retain rights notices.

E) Data and Technical Use

  • We may collect and process usage data and technical logs to operate, secure, analyze, and improve the Site, and may use automated tools to detect abuse.

F) Geographic Restrictions and Compliance

  • We may restrict access or features in certain territories for legal or operational reasons and may apply IP-based or other geo-restrictions.

G) Force Majeure

  • We are not liable for delays or failures due to events beyond reasonable control, including natural disasters, fire, flood, epidemics, war, civil unrest, governmental action, labor disputes, telecommunications or power outages, or cloud/service provider failures.

Implementation Tips

  • Publish and cross-reference a Privacy Policy and Cookie Policy.
  • If you offer paid content, provide clear cancellation and refund mechanics, receipts, and tax statements.
  • If you host UGC, implement a notice-and-takedown and IP complaint channel.
  • If processing minors’ data, include age gating and parental consent mechanisms.
  • Consider a plain-language summary box highlighting key terms.
  • Obtain a final legal review against your actual business model, risks, and insurance coverage.

If you share more details (subscriptions, downloads, forum, ads/affiliates, legal entity name, payment methods, cross-border data flows), I can tailor the clauses and add entity-specific information for Tagline HK.